Being a "best partner" solving problems together with customers
Fuji Oil aspires to be a solution-oriented partner that contributes to the resolution of food-related issues worldwide and creates new value for the world of food, together with customers.
Our approach to "monozukuri" (creating products) rests on proposals for the resolution of problems facing customers in all aspects, such as the provision of information on market trends and other matters including improvement of processes and workability.
In addition, we are constructing schemes for generating new value for customers, consumers, and society and taking aim at new "kachizukuri" (creating value).
Presentations on the latest cases of application development
We make presentations based on "kachizukuri" (creating value) to our customers and the consumers beyond them. Our development professionals propose marketing in ways that set new trends.
Collaboration for creating new markets
We generate new products and new applications by giving shape to ideas born of our own cogitation as well as the needs of the customer, and by performing a repeated process of trial.
Technology supporting deliciousness
Example of our "Kachizukuri (creating value)"
FUJISUNNY PLAZA, a venue for creating new products and applications
Our FUJISUNNY PLAZA sites are devoted to the creation of new value through new products and applications, by pooling the latest information, knowledge, and technologies while engaging in communication with the customer.
We have established FUJISUNNY PLAZA sites in nine locations in Japan, China, and Southeast Asia. At them, we generate new value through collaboration with customers in "monozukuri" (creating products) attuned to the preferences in the respective markets.
FUJISUNNY PLAZA HANNAN
Located at the Fuji Science & Innovation Center, the Fuji Oil Group's core facility
FUJISUNNY PLAZA TOKYO
Proposing new style foods on a daily basis in the global information hub of Tokyo
FUJISUNNY PLAZA TSUKUBA
An ideal location for collaboration between the basic research and product development departments